Using Unreasonable Requests To Grow Your Business On A Tight Budget with Stephanie Burns

It’s hard to ask for help or make “unreasonable requests”, but in business, it’s necessary. You have to be courageous enough to know your worth and ask for the things that you want and need.

As an entrepreneur, you have to be able to welcome uncomfortable situations. It can lead you to growth and acquiring the knowledge and experiences you need to scale your business. You have to surround yourself with like-minded people and reach out to various networks. Business, after all, is all about exchanges, not only wealth but value.

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In this episode, Stephanie Burns shares her experiences. She reveals how she used the concept of “unreasonable requests” to grow her business. She discusses the struggles she had to overcome to achieve success. Stephanie talks about the mistakes entrepreneurs make in starting a business.

Join us and learn more about the art of unreasonable requests and how you can use it for your business.

Here are three reasons why you should listen to the full episode:

  1. Learn practical tips for growing a business on a tight budget.
  2. Discover businesses that have used a business growth strategy to achieve significant growth.
  3. Understand how entrepreneurs and business owners think outside the box.

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Episode Highlights

Stephanie’s Beginnings

  • Stephanie initially dreamed of being an opera singer and later changed her mind. She then obtained a degree in advertising.
  • She first worked in the marketing team of a casino. She later worked in Bulldog Drummond, an innovation consultancy in San Diego. 
  • Around 2008, most of her friends got laid off and came to her for advice on starting a business. This moment led her to research the fast-growing market of female entrepreneurship.
  • She won in the television program Wheel of Fortune. It helped her build her website, Chic CEO. 
  • Within six months of launching, Chic CEO gained a following. It was named one of the top 10 entrepreneur websites for women by Forbes.    

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Struggles Stephanie Had to Overcome

  • Since her business growth strategies do not have outside investment, getting capital is an issue she had to face. 
  • They have a vast following even if they did not spend money on market development. Stephanie knew that money could help them grow much faster. 
  • Due to this struggle, she became an expert negotiator to adapt to their business lack of money. 

Using the Magic of “Unreasonable Requests” to Your Advantage

  • She had to find a way to get the organic growth she wanted with the tools she had. She tried a diversification growth strategy in defining business growth again.
  • As an entrepreneur, you have to overcome uncomfortable situations. Be courageous to get the things that you want and need—use unreasonable requests.
  • Using the magic of unreasonable requests, she was able to purchase, learn, and experience new things and knowledge. She earned new customers.
  • The process of unreasonable requests is reciprocity. You have to offer value in exchange for the request. It is a tested and proven internal growth strategy in growing business and maintaining existing customers.
  • There are two types of income. First is physical income, which is money. The other is psychic income. It is a non monetary reward like providing a network and contacts benefitting your company.  
Ancient Secret

The Mistakes Entrepreneurs Are Making

  • Entrepreneurs are easily freaked out by their mistakes or doing the wrong thing. That’s the reason why they lag in market expansion compared to other businesses.
  • In business, there is no wrong step. There is only the next thing that informs you of the next move to market penetration and market share.
  • You have to be courageous, move, and take action. Not getting started comes from a place of fear. You stand to lose business profits if you let fear control you.
  • Stephanie talked about the concept of The 18-40-60 rule in small businesses and retail stores. Listen to the full episode to get what it means and how you can use this type of mindset! 

The Best Advice She Received

  • Howard Leonhard, an investor in Silicon Beach in LA, told her that a CEO has two jobs. First is the delegate. Second is not to delegate the delegating.
  • As an entrepreneur, you have to hone your skills and recognize the strengths and weaknesses of your team. Then, build your business throughout the growth stage.

On Overcoming Her Struggles and Becoming Successful

  • It’s essential to recognize the things that are holding you back to combat the mindset you have. It can affect your existing clients. Organize a stable business growth plan.
  • For Stephanie, the feeling of not being worthy is the thing that held her back. Strategic growth required getting outside of her comfort zone.
  • Through the help of her fiance and friends, she overcame her lack of self-worth. 
  • You can practice arguing with yourself to clear your mindset. 

Things That Keep Stephanie Excited for the Future

  • Stephanie is launching her new podcast for entrepreneurs called “The Top 3 For Entrepreneurs.”
  • She is working on the Chic Elite Progra. It offers business coaching and advice for financially unequipped entrepreneurs.
  • If you want to connect with Stephanie and learn more about her projects, you can visit her website.  

About Stephanie 

Stephanie Burns is the founder of Chic CEO. It is an online resource providing information, tools, and community for new female entrepreneurs. She is a contributor to Forbes and has a background in media buying and brand building. Stephanie is a keynote speaker in events that support female entrepreneurs.  

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