Charlotte Mizuki and Daryl Urbanski discussed the importance of family influence, determination, and delegation in entrepreneurship. Charlotte shared her journey from a small stationery business to a fitness coaching and mentoring career, highlighting the role of family support and early entrepreneurial experiences. Daryl Urbanski emphasized the value of delegation for entrepreneurs, while Charlotte Mizuki shared their experience in shifting from traditional to online marketing strategies, with a focus on Facebook Live. They discussed the importance of delegating tasks, focusing on strategy, and surrounding oneself with like-minded people.
Here are the reasons why you should listen to the full interview:
Learn how Charlotte successfully converted her Facebook live sessions into revenue.
Discover how an efficient landing page can work wonders for your business
Understand the impact of mindset on the path to success and how to navigate it
Resources
- Charlotte Mizuki on Instagram | LinkedIn
- Charlotte's Facebook
- For more Informative Interviews Click Here
Interview Highlights:
Entrepreneurship and business growth with a fitness coach Charlotte Mizuki
- Charlotte Mizuki shares her journey from weight loss to fitness coaching and online marketing mentorship.
- Charlotte's entrepreneurial spirit was influenced by her family's entrepreneurial background and she started small by selling stationery in her neighborhood.
Entrepreneurship journey, challenges, and growth with Charlotte Mizuki
- Charlotte shares their aha moment of owning a business place after saving and sacrificing for 6 years.
- Charlotte Mizuki faced challenges and obstacles in their entrepreneurial journey, including lack of financing and growth strategies.
- Charlotte started as a freelance coach, gained experience, and opened a studio with a one-man show approach.
- Charlotte Mizuki realized the limitations of being a one-person show and hired staff to help with classes and business growth.
Using Facebook Live to grow a business, targeting specific audiences, and monetizing through funnels and ads
- In 2013, the speaker struggled with marketing her business, relying on traditional methods like flyers and newspapers.
- Charlotte met Janeshia, founder of Soul Rich Woman, who helped her shift her mindset and explore online marketing strategies.
- Charlotte uses Facebook Live to showcase their business and personal brand, opening up and sharing more than just their fitness coaching.
- Charlotte targets their audience through Facebook Live, using a format that includes monetization and turning it into money.
- Charlotte Mizuki strategizes Facebook Live topics to target specific individuals, monetizing through funnels and ads.
Growing a fitness business through Facebook ads and online marketing, with a focus on mindset and delegation
- Clarifies Facebook Live video strategy for growing business.
- Charlotte Tracks ROI of ad spend, drives traffic to landing page for booking classes.
- Charlotte Mizuki mentions that using video ads has been effective in generating sales, with a pay-per-click rate of almost $100 per impression.
- Charlotte Mizuki's mindset was a bigger obstacle in scaling up their business, with the help of mentor Tanisha in creating their own branding online.
- Charlotte struggles with delegating tasks and maintaining a balance between teaching and growing the business.
- Best advice received is to be on top of the business, not involved in day-to-day operations.
Entrepreneurship, delegation, and market expansion.
- Daryl Urbanski emphasizes delegation and managing others to scale a business.
- Daryl shares his personal growth in developing habits for success, such as delegating tasks.
- Charlotte shares tips for success in entrepreneurship, including finding a mentor and surrounding oneself with positive people.
- Charlotte Mizuki recommends listening to podcasts and seeking out mentors for struggling entrepreneurs.
- Expanding to Southeast Asia, targeting Hong Kong, Malaysia, Indonesia, Philippines.
- Charlotte Competition is fierce in Singapore, but thriving there can lead to success elsewhere.