Daryl Urbanski and Yanik Silver discussed evolving business strategies to achieve maximum impact, emphasizing the importance of combining profits with impact and fun. They highlighted the need for a fresh perspective on business and the importance of taking consistent action to achieve success.
Daryl and Yanik also emphasized the significance of continuous learning and personal growth, and discussed their experiences and insights on entrepreneurship and marketing strategies. Finally, they discussed the importance of prioritizing social impact in business practices, highlighting successful companies that have integrated social responsibility into their operations.
Here are the reasons why you should listen to the full interview:
Learn how to implement the practice of 'Evolved Enterprise' and master the shift from a transactional to transformational business model.
Discover the journey of Yanik Silver, imperative lessons from his career and the birth of 'Evolved Enterprise'.
Understand the impact of social entrepreneurship and how business models pivoting towards it are leaving their competition behind.
Resources:
- Yanik Silver Website
- You may Connect Yanik on LinkedIn
- You may Connect Yanik on Instagram
- For more Informative Interviews Click Here
Interview Highlights
Entrepreneurship, marketing, and personal growth
- Daryl Urbanski and Yanik discuss their personal stories and experiences in marketing and business.
- Yanik emphasizes the importance of continuous learning and personal growth.
- Daryl & Yanik share their perspectives on how life becomes simpler and more organized as they get older.
- Yanik discussed their journey of learning copywriting and direct response marketing, which gave them leverage in their business.
- Yanik consulted with doctor clients to help them attract more cash paying patients, leveraging their marketing skills.
Creating and selling online courses and information products, with a focus on leveraging copywriting skills and automating the process
- Yanik Silver created a course for cosmetic surgeons and dermatologists, despite lacking leverage in their one-on-one consulting business.
- Yanik Silver's first order of $900 came from a follow-up fax campaign, marking a significant milestone in their entrepreneurial journey.
- Yanik shares their experience of creating a successful online business using sales letters, despite having no technical background.
- Yanik Silver agrees with Gary Halbert that sales letters can solve many problems, but notes that it depends on the specific situation.
Entrepreneurship, impact, and happiness
- Yanik shared their journey of leveraging themselves and overcoming challenges to develop a philosophy of selling high-priced content and courses.
- Yanik discussed how they created a workshop on selling high-priced content and courses, which paid for their spaceflight.
- Yanik Silver reflects on their career path and realizes they weren't truly happy, despite their success.
- Yanik seeks to work with a bigger group of entrepreneurs to make a greater impact in the world.
Entrepreneurship, passion, and business model evolution
- Yanik discusses interconnectivity between happiness, revenue, and making a difference in life and business.
- Yanik Silver shares experiences of investing $40,000 in a Baja Dune Buggy Racing trip and $400,000 in a new company, despite wife's concerns.
- Yanik reflects on past decisions, realizing they were not aligned with their purpose and values.
- Yanik Silver reframes their business model, creating interconnected hubs for education, ideation, and transformation.
Finding purpose and meaning in life through self-reflection and letting go of attachment to outcomes
- Daryl Urbanski and Yanik discuss the importance of putting heart and soul into work.
- Yanik Silver reflects on their own life experiences and the concept of mastery of love.
- Daryl Urbanski shares his experience working at Shinsei bank and learning about the importance of janitorial staff.
- Daryl Urbanski reflects on the value of purpose and meaning in life, rather than just relying on labor.
Evolving businesses for maximum impact
- Daryl Urbanski discusses separating personal identity from business identity during difficult times.
- Entrepreneurs often struggle with attaching self-worth to net worth, and learning to fall back in love with business is key.
- Evolving business as artistry, impact, and community.
- Yanik Silver describes evolved enterprise model as aligning heart/soul of business with meaningful work and driving bottom line.
- Book "evolved enterprise" provides framework for identifying and creating a purpose-driven business.
Evolving businesses to create value and impact
- Yanik discusses evolved enterprises, which show impact scoreboards and give back in a new way.
- Toms Shoes is an example of an evolved enterprise, giving away 35 million pairs of shoes and selling 35 million profitably.
- Yanik Silver discusses 11 models for sustainable fashion, including "source matters" and "recycled materials."
- Elvis and Kresse is a company that uses reclaimed fire hose material to create beautiful products, giving 50% of profits to charity.
Using business as a force for good, with a focus on sustainability and social impact
- Daryl Urbanski discusses the importance of sourcing materials ethically and sustainably.
- Yanik highlights the potential for businesses to drive growth through ethical marketing practices.
- Yanik emphasizes the importance of integrating social good into business practices to create a lasting legacy.
- Daryl Urbanski agrees, highlighting the need for a deeper purpose beyond just making a profit.
Interconnectedness and the importance of considering the collective good for personal success
- Daryl Urbanski and Yanik agree that now is the time for businesses to create a legacy and build a moat around their products or services.
- Daryl and Yanik believe that having an authentic impact and being interconnected is crucial for success in today's globalized world.
- Everything is connected, and selflessness serves the collective hole.
- Intent behind actions determines success in relationships and life.
Using disabilities as a competitive advantage in business with Yanik Silver
- Daryl Urbanski discusses transcending business models, including empowered employment for people on the autism spectrum.
- Yanik highlights the potential of Deaf individuals to excel in certain areas, such as visual and back breeding, and how Miracle Couriers in India uses Deaf people to deliver packages due to their advantages in these areas.
- Yanik Silver emphasizes the importance of breaking stereotypes and segregation of Deaf individuals, and how the win-win model of Miracle Couriers can help achieve this goal.
Entrepreneurship, habits, and mindfulness for success
- Must-read book on solving real problems, not just ads.
- Daily practices like yoga, meditation, and journaling help with joy and happiness.
- Yanik shares their personal journey of mindfulness and meditation, finding it a daily practice that helps them hear their heart's voice.
- Yanik aims to inspire others through their network, leveraging their influence for positive change.
Entrepreneurship, success, and personal growth with a guest expert
- Yanik shares insights on success and fulfillment in business.
- Daryl Urbanski encourages listeners to take action and overcome challenges to achieve success.