In this insightful episode, we're thrilled to host Raphael Bender, CEO of Breathe Education, a renowned platform that offers the best online Pilates instructor training and certification courses. Breathe Education boasts a proud community of more than 5000 certified Pilates instructors across the globe, and today, we're diving into the key strategies that underline this incredible success.
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Learn how to understand and implement the fundamental concept in marketing which is providing a solution to a painful problem.
Discover the power of the growth mindset in steering your destiny towards sustainable success.
Understand the significance of self-awareness and the role it plays in recognizing the assumptions that might be hindering your growth.
Resources
- Raphael Bender's Instagram
- Raphael Bender LinkedIn
- Breathe Education by Raphael
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Ancient Secrets Of Lead Generation
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Interview Highlights
Perception on Marketing - Raphael Bender
- Marketing is about identifying someone in need and presenting them with your solution.
- Entrepreneurs should focus on selling what people want to fuel their success.
- Quote: "Marketing is just finding somebody who has a painful problem that you can solve and then telling them about your solution."
The Concept of Black Belt Eyes
- After long-term exposure to something, even basics appear amazing.
- Discovering the right “couples” is the key to success.
- Quote: "When you've been doing something a long time, you forget how amazing the absolute basics can be."
Overcoming Self-imposed Barriers
- Unrecognized assumptions are major obstacles to progress.
- New issues require new thinking strategies to tackle.
- Quote: "Even Einstein said the same level of thinking that got you here won't solve the next set of problems."
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The Power of a Growth Mindset
- You have the power to control your destiny.
- Success is the intersection of opportunity and preparation.
- Quote: "Growth mindset is the mentality that it's within your power to control your destiny. What I wanted to learn and teach was the steps to success: when opportunity meets preparation."
Please listen to the full interview for deeper insights into growing an online business and serving a community you love with Raphael Bender.