Unlocking Scalable Growth through Email & SMS Marketing with Dave Miz

Email and SMS marketing are still two of the most powerful tools in business today. But let’s be honest. Most people aren’t using them to their full potential. Inboxes are crowded, customers are tired of pushy sales messages, and standing out feels harder than ever.

So the big question is: how do you cut through the noise? How do you actually connect with people in a way that builds trust, relationships, and real revenue?

In this episode of The Best Business Podcast, host Daryl Urbanski sits down with Dave Miz, founder and CEO of The Email Experience. Dave has helped top e-commerce companies like ClickFunnels, Dose of Colors, and Jocko Fuel generate over $110 million in sales through smarter email and SMS strategies. With decades of experience, he shares how marketing has changed from the early days of the internet to today’s AI-driven, data-backed world. He also shows what business owners, marketers, and teams can do to stay ahead.

This conversation goes beyond quick hacks. It’s about learning strategies that last. Whether you’re just starting your career, leading a team, or running your own company, you’ll walk away with practical steps to write better messages, personalize campaigns, and finally unlock the wealth sitting in your email list.

Here are three reasons why you should listen to the full episode:

• Discover how Dave Miz scaled from $197 website gigs to $110M in e-commerce sales using email and SMS marketing strategies.
• Avoid the biggest mistakes marketers make in segmentation that leave 50% of your list untouched.
• Learn how to leverage AI, content, and social connections to grow your business without relying on traditional sales pages.

Resources:

• The Email Experience: Website
• Dave Miz: LinkedIn | Facebook | Instagram
• Best Business Podcast with Daryl Urbanski - Where you can find more insightful interviews like this one.

Episode Highlights

The Spark That Lit the Fire

• Daryl Urbanski introduces Dave Miz, a veteran in marketing with decades of experience building high-performing email and SMS campaigns.
• Dave shares how his career started by Googling “how to make money on the Internet,” a search that opened his first real opportunity to learn.
• A chance call from Armand Morin helped Dave shift from $197 website gigs to building scalable income and long-term business growth.
• This story shows how taking action and building the right connections can spark lasting reactions and shape your path to success.

From Wolf of Wall Street to Web Design Hustler

• Dave shares his early career selling products on the phone “Wolf of Wall Street” style before pivoting into digital design and marketing.
• Building websites when few valued design, he reflects on tough choices between freelancing for survival or finding a steady company job.
• A chance parking lot call landed him 13 website projects, a pivotal pitch that changed the direction of his business.
• At Armand’s “Big Seminar” event, a single note from the stage made him the center of attention, proving visibility creates lasting opportunities.

Turning Dating Experience into Dollar Signs

• Dave tapped into the online dating niche by writing clever messages from his own life and turning them into a digital product.
• A surprise interview with Eben Pagan’s DoubleYourDating drove hundreds of leads overnight, forcing him to create his first offer within days.
• With no modern tools, he recorded 50 how-to videos on his PC using Camtasia, burning them to DVDs for fulfillment.
• Launched at $97 with no upsells, he sold 398 copies in the first week—proving his ability to learn, adapt, and scale with email marketing.

From One-Man Show to 7-Figure Automation

• Dave’s product generated $3.1 million over 13 years through automated email and content, often managed in just “30 minutes a day.”
• The success gave him financial freedom and priceless time to spend with family, offering support during his father’s and mother’s battles with cancer.
• His story shows how aligning values with smart strategy can create sustainable wealth and meaningful businesses.
• The real difference wasn’t flashy tech, but consistency, deep customer understanding, and a focus on doing good work that serves people.

Why Most Email Marketing is Broken

• Dave explains the hidden problems in email campaigns, from poor segmentation to engagement fatigue, that most companies overlook.
• He reveals that brands often leave up to 50% of their list untouched by only sending to recently engaged contacts.
• To find hidden re-engagers, he stresses the importance of occasionally emailing the full list to take proper note of dormant subscribers.
• For SMS, he cautions agents, marketing leaders, and CMOs about compliance risks but shows why, for e-commerce, it can feel like nearly free profit.

The Role of AI and Adapting to Change

• Dave explains how AI is replacing low-skill content creators, similar to how VSLs replaced long-form sales letters in past events.
• He warns marketers not to waste time perfecting products when they should focus on audience growth, distribution, and testing every post.
• Those who failed to adapt from static websites to social media disappeared, showing why flexibility is key to growth.
• As Dave notes, “the future belongs to those who stay awake,” reminding us that adapting delivery methods often matters more than the product itself.

Social Media as Your New Email List

• Dave positions social media as the new traffic source and email list, urging listeners to create mini-segments by nurturing followers consistently.
• He explains that posts on TikTok, LinkedIn, or Instagram should read like short sales letters—educating, entertaining, and prompting reactions.
• For those without a website or full sales funnel, he stresses that consistency in content can still build a strong career foundation.
• He reminds listeners that anyone can monetize with a Gumroad link and valuable posts, proving opportunity is closer than most think.

It’s Not the Tech—It’s You

• Dave urges entrepreneurs to stop tinkering with tools and start shipping offers, because progress comes from action, not the perfect thing.
• He stresses recurring content, clear messaging, and personal engagement, whether you’re a solo founder or part of a larger company.
• Reflecting on his own journey, he explains that the real return isn’t in chasing scale or planning an exit, but in consistent action every day.
• His message is simple: success in marketing is built by showing up, serving people, and staying focused—because honestly, that’s what works.