Build A Personal Brand: Making It Grow And Creating A Bigger Impact with Brilliant Liu

Daryl Urbanski and Brilliant Liu discussed strategies for building a successful personal brand and growing a business. They emphasized the importance of authenticity, collaboration, and taking action to achieve success. They also highlighted the mistakes of trying to be everything to everyone on social media and instead stressed the value of delivering value to the audience. Daryl Urbanski and Brilliant Liu emphasized the need to engage with one's audience, create content that resonates, and build meaningful connections to succeed on social media.

Here are three reasons why you should listen to the full episode:

1. Discover tips to help set you apart from others.
2. Learn practical tips and strategies for building and growing your personal brand.
3. Understand ways to maintain a positive online image.

Resources

• Brilliant Liu Instagram
• Email: [email protected]
  
• For more Informative Interviews Click Here

Episode Highlights

Entrepreneurship, marketing, and building online followings with a focus on learning and growth

• Brilliant Liu shares insights on growing followings with leadership and compassion.
• Darryl Urbanski interviews Brilliant Liu on his journey as a serial entrepreneur and influencer.
• Brilliant Liu shares their entrepreneurial journey, emphasizing the importance of learning and growth.

Entrepreneurship, failure, collaboration, and authenticity

• Brilliant Liu faced challenges balancing family time and work time, and struggled with motivation and time management.
• Brilliant Liu experienced multiple failures when building their first brand, X Ray Mafia, due to partnership issues and lack of control over the community.
• Collaborate over compete: Lift others up, rise together.
• Be authentically you: Stay true to your personal brand.

Social media growth strategies, including patience and focusing on authentic engagement rather than numbers

• Authenticity empowers finding niche, missing opportunities by trying to be everyone.
• Patience and focusing on content growth, not numbers, leads to authentic followers.

Documenting content and building an audience despite fears of not being successful

• Focus on delivering value to audience, not just metrics.
• Daryl Urbanski shares a business principle: "If a tree falls in the woods and no one is around to hear it, it doesn't make a sound."
• A psychotherapist in a mastermind group learns the importance of marketing and exposure for his business.

Personal branding, authenticity, and content creation

• Brilliant Liu shares personal branding insights, posting daily on Instagram and other platforms.
• Consistency in content creation builds trust and expertise in a niche.
• Brilliant Liu advises choosing one field for personal branding to stand out and be known for something specific.
• Brilliant Liu recommends creating separate accounts for multiple interests to avoid confusion and focus on one area at a time.

Building a social media following through authenticity and collaboration with Brilliant Liu

• Brilliant Liu emphasizes importance of being authentic and relevant in branding and social media.
• Daryl Urbanski advises on strategies for building a following, including hyper-relevance and collaboration.
• Brilliant advises reaching out to audience, collaborating with others to create value.
• Brilliant Liu emphasizes the importance of providing value in exchange for collaboration.

Engaging with audience, building relationships, and finding true fans

• Engage with your audience to build relationships and grow your business.

The power of social media to inspire and help people, with a focus on Instagram and influencers

• Daryl Urbanski shares his personal experience of helping someone through a difficult time through social media.
• Daryl emphasizes the importance of authenticity and simplicity in creating meaningful connections with others.
• Instagram growth is expected to continue, with influencers becoming more valuable.

The power of social media and time management

• Brilliant discusses the ease of messaging world leaders on Instagram without a filter or gatekeeper.
• Brilliant Liu highlights the lack of ambition and persistence in using social media to raise funds for projects.
• Daryl Urbanski discusses time management, quoting Arnold Bennett's poem on the preciousness of time and the importance of using it effectively.
• Bennett's poem emphasizes the limited nature of time and the need to prioritize its proper use for happiness and well-being.

Balancing work, family, and personal life while maintaining a social media presence

• Daryl Urbanski discusses prioritizing time and allocating it to various aspects of life, including family, work, and personal growth.
• Daryl emphasizes the importance of daily focus and consistency in achieving success, rather than just doing something once a week.
• Daryl Urbanski discusses the importance of balance in life, including finding time for rest and self-care.
• Urbanski emphasizes the value of being authentic and giving value to others in social media interactions.
• Daryl Urbanski suggests creating separate social media pages for different interests to avoid confusing audiences.
• Knowing audience and tailoring content is key to success on social media, according to Daryl Urbanski.

Mindset, growth, and success with a million-plus follower

• Brilliant emphasizes mindset and hard work for success.
• Daryl Urbanski interviews Brilliant, sharing wisdom and knowledge.
• Brilliant shares three lessons learned and action items for personal and business growth.

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