Questions about security, protecting data, and finding the right tools or apps can leave entrepreneurs stuck. Even with great ideas, companies and clients often fail to grow. The root? They lack a clear plan, the right team, or proven ways to take action at the right time. These challenges can hold back success for years. Tom Matzen tells us that a secured and automated companies isn't as complicated as it seems. You could learn strategies that protect your company and provide sustainable growth.
In this episode of The Best Business Podcast, Daryl Urbanski is joined by Tom Matzen — also known as Tom Matzen. He is a founder, educator, and global entrepreneur. He has built multiple companies while guiding thousands of clients worldwide. With decades of expertise, Tom and his group of experts continue providing services. They provide insights that help people work smarter, not harder. From presentations at major events to hands-on training, Tom has dedicated years to teaching leaders how to create systems with integrity that lead to real results.
Are you an entrepreneur looking to grow your clients? A leader searching for new strategies? Or someone ready to change the way you work? Get ready to learn the three keys to building a 7-figure automation system. In this conversation, Tom shares practical ways to scale. All while protecting your information and delivering services that make a difference.
Here are three reasons why you should listen to the full episode:
- Discover the three keys to building a seven-figure authority business with proven strategies that protect your company and clients.
- Learn how to use risk reversal, redundancy, and security to scale your business with integrity and confidence.
- Gain expert insights from Tom Matzen on partnering with the right people, applying the best tools, and turning trends into lasting results.
Resources
Episode Highlights
Starting Small: Building A 7-Figure Automation Business
- Tom Matzen’s very first gig was a DJ service launched with two friends during his youth.
- They carried eight heavy cases of albums from event to event, playing everything from weddings to heavy metal shows.
- The company was called After Eight Music Services with the tagline “We play for anyone,” which Tom now jokes was a weak USP.
- Although the venture earned about $200 per weekend and wasn’t scalable, it gave Tom early lessons in clients, services, and business fun.
Lesson in Building a Scalable Business: Validate Before You Build
- “Sell it first, then create it” — Tom Matzen shows how early validation saves years of effort and wasted data, protecting your company before you invest.
- Testing offers with clients ensures services meet real demand and builds security into your strategies from day one.
- His process includes feedback calls, price testing, and confirmation before scaling with apps or tools.
- By acting on insights instead of assumptions, companies gain integrity and stronger client relationships.
Do Business with Dolphins, Not Sharks
- Tom explains why choosing partners with integrity protects your team and ensures long-term success.
- He warns that “enlightened sharks” look helpful but exploit data, services, and people for short-term gain.
- True dolphins provide clients with expertise, continue educating, and help scale results sustainably.
- Aligning with the right group changes outcomes by protecting companies and building trust over time.
The Power of Risk Reversal
- Risk reversal shifts uncertainty from clients to the business, increasing sales and credibility instantly.
- This strategy forces companies to guarantee results and deliver work that truly protect investments.
- By using tools and systems that back up promises, companies gain long-term loyalty and growth.
- Tom shares how this trend separates real experts from companies that only provide information without action.
Building Redundancy for Growth
- “Three revenue streams, three conversion strategies, three traffic sources” — redundancy keeps companies secure against change.
- Spreading offers and apps across multiple channels ensures customers always have ways to engage.
- Data from diverse traffic sources offers insights to improve business strategies over time.
- Resilient teams use redundancy to scale globally, educate markets, and continue providing results.
Outsource to the Best, Not the Cheapest
- Tom shows how hiring experts saves years of trial-and-error while protecting companies from poor results.
- Paying for proven offers ensures data-driven action and scales business operations faster.
- Contracts and payment flows protect both founders and customers, reinforcing security and integrity.
- Investing in the right people turns tools and apps into reliable systems for sustainable growth.
Habits and Mindset That Drive Success
- Tom highlights how daily habits like early rising, grounding, and creativity shape business performance.
- A founder’s mindset directly impacts the team, clients, and the work they deliver.
- “Fail faster” becomes his mantra, where mistakes reveal ways to improve and shorten the time to success.
- Over years of business, Tom has shown that integrity, expertise, and consistent action build stability.
Scalable Offers and Masterclasses by Tom Matzen
- Tom teaches why scalable offers are the foundation of any 7 figure automation strategy.
- His free masterclass shows people how to package their expertise into high-ticket services.
- Clients learn to continue growing without adding extra work or draining company resources.
- Events, talks, and group training turn years of knowledge into results that change businesses.
Tom Matzen – Entrepreneur, Best-Selling Author & Authority Business Builder
Tom Matzen is a sought-after global speaker who has launched nearly 94 businesses and built 11 to seven-figure enterprises himself. Entrepreneurs hire Tom and his team to implement 7-figure automation and security services. These design high-ticket programs, pinpoint ideal clients, and drive scalable sales. It dramatically reduces overwhelm so leaders can stay focused on their world of genius.
Over decades of business and coaching, Tom has helped his clients generate over $175 million in sales. He has created an impact across dozens of industries and continents. As a respected authority, he’s shared hard-earned insights with over 175,000 people. Spreading his expertise across four continents via live events, workshops, presentations, emails, and masterclasses. He shared things from mistakes and millions lost and made, to the systems that endure.
Tom’s mission is to empower entrepreneurs to build integrity-infused authority companies. The kind that ensure client security, drive change, and provide lasting impact. All while doing good and making money. His expertise spans business automation, joint-venture strategies, messaging systems, high-ticket sales, and mindset optimization.
Expertise: Authority Business · 7-Figure Automation · High-Ticket Programs · Data Security · World Speaking · Strategy & Scaling
Expertise: Business Growth, Sales, Marketing Automation, Leadership
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