The Best Books About Mindset Every Entrepreneur Should Read to Drive Growth

You’ve probably encountered this before, I know I have. People say success is all about tactics, timing, or even luck. But the truth is, much of it comes down to what’s happening in your own mind. Most entrepreneurs eventually hit a wall, and it’s not always their strategy, market, or margins that hold them back. More often, it’s a mindset.

I’ve seen it firsthand with business owners who had solid systems and all the right tools in place. But what they truly needed was a growth mindset philosophy to drive personal and professional growth. That’s where self improvement and mindset books come in.

Self improvement books are powerful tools that encourages mindset shifts key to personal transformation. The right book can help you stay calm under pressure, build emotional resilience, turn setbacks into opportunities, and lead with confidence when the stakes are high.

In this article, we’ll explore the best books about mindset successful people should read. Unlock personal growth, strengthen self image, and achieve long term growth. Buckle up for practical strategies and actionable advice you can apply.

Why a Growth Mindset Is Your Most Valuable Business Asset

Let’s start by busting one big myth: talent alone doesn't guarantee success in business. The real differentiator? Mindset. More specifically, a growth mindset.

Coined by Stanford psychologist Carol Dweck, a growth mindset is the belief that your abilities, intelligence, and success can evolve through effort, feedback, and learning. It's the opposite of a fixed mindset, where you believe your traits are set in stone, we either “have it” or we don’t.

Think about it. Have you ever launched a campaign that flopped spectacularly, or led a product rollout that didn’t catch fire like you expected? Leaders with a fixed mindset might see these moments as proof they’ve failed. Those with a growth mindset? They embrace challenges and as opportunity for continuous learning and positive change.

Here’s what a growth mindset gives you in business:

  • The ability to keep going amidst setbacks (like missed KPIs or shrinking pipelines).
  • Flexibility to pivot strategically when market trends shift.
  • Confidence to lead teams with curiosity instead of fear.
  • A hunger for feedback, not flattery.

As Carol Dweck explains, “In a growth mindset, challenges are exciting rather than threatening. So rather than thinking, oh, I'm going to reveal my weaknesses, you say, "Wow, here’s a chance to grow.”

You're not just running a business, you’re becoming the kind of resilient, self-aware leader who future-proofs both vision and revenue. Which leads us to the tool that makes this shift scalable: books.

The Ultimate Mindset Reading List for Personal Growth

You’re personal life is busy. I get it. But this isn’t a “read for leisure” kind of list. These self help books are curated to address the most common mental barriers entrepreneurs face. From overload to decision fatigue to self-doubt.

Think of them as practical tools rooted in behavioral, developmental psychology, and real personal experiences. These offer practical insights for overcoming limiting beliefs and wealth creation. Let’s break it down by challenge.

To Break Free from Fixed Mindset Triggers

1. Atomic Habits – James Clear

When you're juggling a thousand tasks a day, change can feel impossible. Enter Atomic Habits—an extensive research showing that tiny behavioral tweaks compound into massive results.

Why it matters for business: Small daily improvements in operations, team communication, or personal productivity can unlock big wins.

Pro Tip: Start with the 2-Minute Rule—any task that takes two minutes or less, do it now. This breaks the inertia that often keeps you stuck.

As James Clear puts it, “You do not rise to the level of your goals. You fall to the level of your systems.”

2. The Power of Habit – Charles Duhigg

Duhigg deep-dives into the science behind habit loops—cue, routine, reward. It’s revelatory for leaders trying to shift human behavior and team patterns.

Why it matters for business: Learn to spot bad routines (e.g. frantic Monday morning meetings) and shift to habits that align with performance goals and team wellness.

Real-World Example: One manufacturing manager cut on-site accidents by 40% just by changing one keystone habit—daily safety huddles.

Tip: If you're serious about growing habits that matter, try Habit Hero for $1, 30-Day Access.

3. Ancient Secrets of Lead Generation – Daryl Urbanski

This one’s less talked about—and that’s criminal. Urbanski's Ancient Secrets of Lead Generation digs into timeless marketing truths and how mindset shapes sales.

Key Takeaway: Don’t chase customers. Build systems that serve—and attract—them.

Why it matters for business: Stops feast-or-famine cycles and rewires your thinking around value-first positioning with practical wisdom.

To Strengthen Strategic Leadership and Long-Term Vision

4. Mindset: The New Psychology of Success – Carol Dweck

Dweck explains the power of a growth mindset and how to adopt it at scale, especially under stress or scrutiny.

Leadership Insight: Use tough quarters, failed launches, or personnel issues as learning labs—not shame spirals.

As Loeb Leadership notes, “An adaptive mindset is predictive of leadership success.”

5. Think and Grow Rich – Napoleon Hill

Yes, it’s old. And yes, it holds up. The book explores 500+ success stories during the Great Depression. The secret? Definite purpose and belief.

Why it matters for business: You can’t lead others until you make a conscious effort to articulate a clear, emotionally resonant vision.

Action Tip: Write down your business goal + the “why” behind it. Read it daily. Train your mind like a CEO, not a participant. It’s timeless actionable advice for seeking personal development.

6. The 7 Habits of Highly Effective People – Stephen R. Covey

This classic is practically a leadership MBA in one volume. The book's emphasis is on internal leadership—first mastering yourself, then leading others.

Core Habits: Start with the end in mind. Put first things first. Seek to understand before seeking to be understood. These seven habits form the backbone of personal effectiveness and cultivating resilience.

To Build Mental Resilience and Positive Thinking

7. Grit – Angela Duckworth

Duckworth’s research proves that passion + perseverance > natural talent.

Grit explains why sticking with something beats starting 100 perfect things.

Business benefit: Helps you survive rough quarters, dropped clients, or burnout risks—and come out stronger.

Real Talk: Success isn’t easy. It’s about grinding longer than others are willing.

8. The Obstacle Is the Way – Ryan Holiday

Holiday brings ancient wisdom into modern boardrooms. If you're facing adversity, this book reframes obstacles as opportunities.

Example: Leaders like Steve Jobs and Marcus Aurelius both harnessed this principle: control what you can, and use setbacks to spark ingenuity.

As Holiday says in his book, “The impediment to action advances action. What stands in the way becomes the way.”

9. Daring Greatly – Brené Brown

Brown’s book outlines vulnerability in leadership is revolutionary.

This book explains that openness isn’t weakness, but strength.

Developing shame resilience is key to creating fulfilling relationships at work and beyond.

Why you need it: Every time imposter syndrome crouches behind your every presentation or pitch deck.

Key Shift: Build meaningful connections with your team. Culture wins come from genuine dialogue—not polished perfection.

10. Can’t Hurt Me – David Goggins

Raw. Intense. Unfiltered. David Goggins' "Can't Hurt Me" is a timeless reminder of what the human mind is actually capable of. Part mindset, part memoir, all impact.

Why it matters for business: Leaders often need more than strategy—they need stamina. This book teaches you how to find your personal edge by mastering internal dialogue and rewriting limiting internal narratives.

Warning: You’ll probably want to do 50 pushups afterward. But you’ll also start taking radical ownership—fast.

A Practical 3-Step Mindset Reading Plan for Busy Leaders

Here are actionable strategies with practical advice I encourage readers to apply when reading.

Step 1: Read With Purpose

Pick one book aligned with your current struggle in your own life.

Burned out from decision fatigue? Go Atomic Habits.

Struggling with self worth? Try Daring Greatly.

Need business strategies that support long term growth? Read Ancient Secrets of Lead Generation.

Step 2: Reflect for Integration

After each chapter, jot down:

  • Biggest lightbulb moment
  • Relatable examples
  • What it reveals about your current mindset
  • How you’ll apply it this week

This reflection builds self awareness while sharpening your ability to spot lessons from your own experiences.

Step 3: Act for Transformation and Personal Development

Pick one new behavior or insight and test it in your business. Small steps—big ripple effects.

Overcoming Common Objections to Reading Growth Mindset Books

We’ve all said it:

  • “I don’t have time.”
  • “I’ve read before… nothing changed.”
  • “This stuff feels too soft for real business.”

Let’s debunk.

“I don’t have time.”

  • Try audiobooks while commuting.
  • Read one chapter each morning. That’s 10 pages a day.

“I’ve read before but didn’t apply.”

  • Use the 3-step plan above. Intention is everything.

“This feels too motivational.”

Every book recommended here has real-world business application. From airline CEOs to Navy SEALs, these mindsets drive performance culture at every level.

More self growth books like Subtle Art of Now Giving A F* or How To Win Friends and Influence People show that tested habits create more lasting impact than hype.

Wrapping Up Best Books About Mindset 

Here’s the truth: Even if your industry is tough, your team is small, or the economy’s shaky… your mindset can remain strong. You’ve now got a curated library of books about mindset that the world’s most influential figures turn to. Many of them do during their hardest seasons.

Start with one book. Apply one strategy this week. Watch what changes, inside and out. Because when your mind expands, so does your business. “Shifting how you think is the fastest way to overcome self-doubt and lead with confidence.”

Ready to turn the next page in your leadership? Let’s grow.


Daryl Urbanski – Business Growth Strategist & High-Performance Coach

Daryl Urbanski is a business strategist, entrepreneur, and host of the Best Business Podcast, known for helping businesses scale 7-figure revenue streams using evidence-based marketing, automation, and sales optimization. With $50,000+ in research and 400+ expert interviews, he identified The 8 Critical Business Habits driving business success.

As the founder of BestBusinessCoach.ca, Daryl helps entrepreneurs master lead generation, high-performance habits, and automated sales systems—turning struggling businesses into profitable, scalable enterprises. His work has generated millions in revenue and has been featured on top industry platforms.

📍 Expertise: Business Growth, Sales, Marketing Automation, Leadership
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